Comments on: The cost of being Air America http://www.lessig.org/2006/11/the-cost-of-being-air-america/ Blog, news, books Thu, 12 Oct 2017 08:56:00 +0000 hourly 1 http://wordpress.org/?v=3.8.2 By: Rick Prelinger http://www.lessig.org/2006/11/the-cost-of-being-air-america/#comment-16178 Sun, 05 Nov 2006 12:32:13 +0000 http://lessig.org/blog/2006/11/the_cost_of_being_air_america.html#comment-16178 Upon reading the memo last week, I saw that REI (my favorite outdoor/camping goods supplier) was on the list. I wrote the Board, as it is a cooperative, complaining, and received a reply that the list was incorrect, and that they do indeed buy time on Air America. I cannot verify this, but I’m not 100% sure that list is correct.

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By: rodander http://www.lessig.org/2006/11/the-cost-of-being-air-america/#comment-16177 Fri, 03 Nov 2006 15:12:28 +0000 http://lessig.org/blog/2006/11/the_cost_of_being_air_america.html#comment-16177 Thanks for clarifying, lessig. I’m glad of your answer, as I was worried that your “disturbing” comment was leaning toward a statist solution.

Speech indeed does have costs. The right to speak is not the right to speak while being immune from reaction to that speech. Each of us (advertisers included) can judge for ourselves whether we find someone’s speech “bad”, and we can vote with our pocketbooks accordingly. The Dixie Chicks found that out once, and apparently are finding it out again with the weak results of their movie whining about people’s judgment of their previous speech.

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By: Eric http://www.lessig.org/2006/11/the-cost-of-being-air-america/#comment-16176 Fri, 03 Nov 2006 14:20:31 +0000 http://lessig.org/blog/2006/11/the_cost_of_being_air_america.html#comment-16176 Despite what the post says, if you turn the dial over to Limbaugh and Hannity, they don’t exactly have top national advertisers either. For the most part it’s a lot of direct to consumer marketers. There are a few, as I recall… but they also have the ratings to justify it.

For the most part I think it is fair to say that the big national brands keep away from attaching themselves to material that will alienate half the population and possibly prompt a boycott.

Besides, Air America was a really stupid idea and it’s no surprise it failed (and I’m someone who’s ideologically aligned with them). They entered the market at a time when terrestrial radio (including Limbaugh and Hannity) has been losing listeners left and right. They entered a medium where the only thing shrinking faster than the audience is the ad dollars available for it.

Now – if they’d gone and set up a podcast network and marketed themselves online, odds are they’d be growing right now instead of bankrupt.

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By: lessig http://www.lessig.org/2006/11/the-cost-of-being-air-america/#comment-16175 Fri, 03 Nov 2006 13:04:17 +0000 http://lessig.org/blog/2006/11/the_cost_of_being_air_america.html#comment-16175 be careful not to make the state-ist jump: from “I don’t like this” to “therefore there must be regulation of this.”

So no, I certainly wouldn’t argue that anyone should be forced to associate with anyone.

My post instead is precisely as it is titled: here is the cost of this sort of speech. Of course, one can have different theories about what kind of speech this is (bad vs. controversial).

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By: John Dowdell http://www.lessig.org/2006/11/the-cost-of-being-air-america/#comment-16174 Fri, 03 Nov 2006 12:36:08 +0000 http://lessig.org/blog/2006/11/the_cost_of_being_air_america.html#comment-16174 Didn’t that “Air America” campaign go bankrupt, after being prosecuted from stealing money from a Brooklyn youth fund? Are they _still_ on air, despite their own “corporate malfeasance”?

And this guy’s complaining because advertisers don’t wish to associate with Randi Rhodes’ vitriol and the rest of their shtick? Is he advocating *forced* association…!?

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By: rodander http://www.lessig.org/2006/11/the-cost-of-being-air-america/#comment-16173 Fri, 03 Nov 2006 12:31:50 +0000 http://lessig.org/blog/2006/11/the_cost_of_being_air_america.html#comment-16173 Given the Air America ratings, sounds like some advertisers found better things to do with their money.

OTOH, sounds like you think advertisers ought to be required to run ads on radio networks that they otherwise don’t want to. To further free speech, of course.

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By: varmac http://www.lessig.org/2006/11/the-cost-of-being-air-america/#comment-16172 Fri, 03 Nov 2006 12:04:48 +0000 http://lessig.org/blog/2006/11/the_cost_of_being_air_america.html#comment-16172 I am not sure why you think his post is disturbing? I agree it is but I am not sure why you think so..

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